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The Charities Aid Foundation (CAF) has today (22 November) launched a text donation service which will make it easy and affordable for all charities to fundraise and communicate with supporters through their mobile phones.  The new service, part of CAF’s Fundraising Support Service, gives charities a new channel for fundraising, opening up access to the 96% of adults in the UK who own a mobile phone1.

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Pakistan Floods Appeal
Text 70707 with the word GIVE to donate £5. A standard network rate charge will apply. Terms & Conditions here.
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14th May 2010

Vir2 the UK’s leading specialist SMS service provider to charities today launched a text donation service for SANE the national mental health charity. SANE works to improve quality of life for people affected by mental illness. The agreement is to provide a text donation service and it is evidence of the growing importance of mobile phone technology in the rovision of charity and fundraising services.

The agreement means that members of the public can now donate £3 by texting SANE to 70300. A donation of £3 enables SANE to provide 10 minutes of high-quality emotional support to someone in distress.

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Sport Relief 2010 has so far raised a ground breaking £31.6 million, with £3.4 million generated during this year’s campaign via £1, £5 and £10 mobile donations. This year’s Sport Relief campaign is the first time Comic Relief has used a £10 text donation mechanic.  All text donations made by the public have benefitted from 100% out payments thanks to mobile network operators waiving their usual fees.

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15th January

Following the successful use of charity short codes for the Children in Need appeal (see news story here), text donations are now available for the Disasters Emergency Committee's Haiti appeal.

Operated via UK Aggregator Mobile Interactive Group, you can donate £5 by texting GIVE to 70077 from your UK mobile phone. £5 goes to DEC. Each participant pays £5 plus their standard network charge.

 
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